Embedded finance innovator AAZZUR has won the Pitch Competition at Mastercard鈥檚 Fintech Forum 2024.
At Berlin鈥檚 The Factory, the 鈥淢eet the NextGen Innovators鈥 event brought together six of the region鈥檚 most exciting startups to pitch to a panel of industry judges. These six finalists were selected from over 350 startups considered by the Mastercard team.
The fintech firm鈥檚 pitch showcased its groundbreaking work in embedded finance orchestration, and its comprehensive ecosystem that includes BaaS/CaaS providers and API-based fintech services.
By plugging into this ecosystem, companies of all stripes can create an entirely new mobile banking app from scratch or enhance their existing offering within weeks via AAZZUR鈥檚 modular smart platform, adding everything from budgeting tools to insurance and carbon offset programmes in order to make their customers鈥 lives better.
The judges were particularly impressed with the company鈥檚 vision and business model; that creates efficiencies, industrialises fintech deployment and adds critical value around vendor independence and AI use case enablement.
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AAZZUR, which enables businesses to build and embed financial products 10x cheaper and 4x faster than building in-house, was selected for its innovative approach, pitch, and business model. As winner, the team has secured a place in the Pitch Competition Finale at the Central European Event in October.
Philipp Buschmann, AAZZUR CEO, said: 鈥淲e are ecstatic to have won the Berlin Mastercard Fintech Forum Pitch competition. To be recognised by Mastercard is validation of the highest order that our mission is going to be a success. Mastercard and AAZZUR are now going to look at how we can work together, which will positively impact our deal-flow and enable our clients to go to market quickly and securely.鈥
The Mastercard Fintech Forum is a unique venue for startups to engage with local stakeholders and other innovators. Two winners from the Berlin pitch event (innovation and impact) will advance to the finale in October, vying for further recognition and opportunities.
AAZZUR encourages all attendees to connect with their team and discover their innovative financial solutions, contributing to the advancement of financial technology.