WeFiFo: using tech and food to help combat loneliness

鈥淪upper clubs have been around for a while, it鈥檚 as old as the hills. What we鈥檙e doing is providing the infrastructure鈥� says Seni Glaister, founder and CEO of (short for We Find Food). The startup is a marketplace for food events and supper clubs, similar to Airbnb, the platform allows people to open up their homes as hosts to foodie evenings.

Glaister hopes to connect people through food, with the help of some tech. 鈥淚t鈥檚 more relevant than ever before as we tackle the loneliness issue鈥� says Glaister.

鈥淚鈥檝e walked up and down a high street to find somewhere welcoming to eat by myself,鈥� she says. 鈥淏eing able to go and join a conversation is such a healthy thing, for your mental and physical health, and I want more men and women to feel comfortable to be single and join a table.鈥�

A in 2017 revealed that almost half of all meals in the UK are eaten alone and 34 per cent of UK adults can go a whole week without eating a meal alongside someone else.

As a guest using WeFiFo, the process is simple – all you need to do is select an event you鈥檇 like to attend, pay, show up, eat food, and leave a review afterwards.

For hosts, they can train for their Level 2 Food Certificate, paid completely by WeFiFo. 鈥淲e give a lot of support 鈥� get their domestic kitchen checked by their local environmental health officers, so all of our home cooks have their five-star food rating, so it鈥檚 safe for guests and hosts,鈥� explains Glaister.

Everybody wins. People get to delicious food, home cooks get to test out their talents and hosts can pick up some new skills, and everyone gets a little more time to engage and connect.