Just six months after launching in the UK, Austrian femtech pioneer聽breathe ilo, announces a 拢2.5M(鈧�3M) funding to invest into the UK market.
Breathe ilo, which is the world鈥檚 first CO2-based fertility tracking device, plans to use the investment to drive further production to fulfil demand from UK customers. The innovative handheld breathe ilo device measures CO2 saturation levels to track and estimate peak fertility periods during a woman鈥檚 ovulation cycle.
Led by AWS聽Gr眉nderfonds, one of the largest Austrian Venture Capital funds, with the participation of its existing shareholders, this investment will enable breathe ilo to continue its product development and expansion to supply the UK.聽聽The UK fertility sector is estimated to be worth 拢320M1聽and聽the company has seen sales and subscriptions increase month-on-month since launch.
Committed to helping British women improve their chances of having a child, breathe ilo also reinvests 50 percent of the sales price into financing studies of women鈥檚 fertility and menstrual cycles.
Founded in 2013, breathe ilo is the brainchild of leading聽gynaecologist聽Professor Dr. Ludwig Wildt and Dr. Horst R眉ther, the parent company of breathe ilo, Carbomed Medical Solutions GmbH. breathe ilo was launched in the UK in September聽 2020, following successful launches in Austria and Germany.
Lisa Krapinger, CMO at breathe ilo, comments, 鈥淓ven though many industries have been hit hard by the pandemic, the fertility market has exploded, fuelled by our focus on the importance of our families and loved ones. Thanks to our expansion into the UK, we reached our annual 2020 revenue goal within the third quarter, which was a significant milestone for the company.鈥�
Bastian R眉ther, breathe ilo鈥檚 CEO, added, 鈥淭his investment will contribute significantly to our expansion in the UK, improving our product supply and presence within the market. Additionally, we are working on licensing further product features and preparing for a launch in other English speaking markets at a later date.”
鈥淚n 2021, we hope to triple the turnover ahead of a Series A round of investment at the beginning of the following year.鈥�
The breathe ilo device and app are available to buy at 拢259.00, exclusively now at聽聽www.breatheilo.com.
