Paul Scholey, Vice President of International Sales at Sisense explores …
Organisations are starting to realise the immense value of infusing data and analytics in IOT devices and applications. In fact, a recent study, 鈥�,鈥� commissioned by Sisense and conducted by The Harris Poll among product decision-makers, highlights that companies offering data and analytics to their customers have a competitive advantage and reap the benefits of increased revenue and loyalty.
Interestingly, 53% of respondents wished their analytics experience was more aligned with user-friendly entertainment applications, such as Netflix and Spotify. Meanwhile 96% believe their customers are interested in having AI-driven insights that can provide actionable, personalised intelligence in the context of their activity.
Starting the IOT Data Journey
Organisations who are starting their engagement with analytics need to make the data consumable and 鈥渂ite-sized鈥�. They must enable the process, so there is a limited gap between insight to action. In other words, take the relevant data to the person contextualised and in the workflow they want to use.
More from Tech
- Spotify Just Made It Possible To Find A Podcast By Describing A Feeling
- France Ghosted Microsoft, Zoom And Teams All At Once 鈥� Should You Be Worried About Your Tech Stack?
- News Outlets Are Turning Journalists Into Influencers To Stay Alive 鈥� Is That A Smart Move Or A Slow Disaster?
- Europe Just Launched Its Own Answer To Meta And X 鈥� But Can Anyone Actually Compete With A Billion Users?
- Could Shenzhen Be The World鈥檚 Fastest Growing Tech Hub Right Now?
- Africa Tech Summit London Returns With Focus On Fintech, AI And Cross-Border Growth
- Robots That Understand The World Are Coming 鈥� Google DeepMind’s Latest Model Is A Big Step Closer
- Why Are 41% Of Tech Workers Constantly Facing Monthly Burnout?
Who is Getting it Right?
As an example, technology platform Vitality centralises data from devices on meters, sprinklers, building automation systems, and more. Vitality鈥檚 building intelligence solution unifies all endpoint data in a single place. Its platform takes the guesswork out of building operations to help property managers reduce operating expenses, avoid costly damage 鈥� and optimise ROI while lowering overall energy consumption. By infusing Sisense鈥檚 data analytics platform, Vitality supercharged its offering, saving clients millions of dollars.
Another example is in the area of big data and the internet of things (IoT) and modern telematics. Telematics are now proving crucial to 鈥榯he Internet of Things that Move鈥� (IoTtM).
What has become clear is that collecting the data is only one part of the picture. Analysis of 鈥業oTM鈥� data can deliver wide-reaching benefits such as reduced fuel and maintenance costs, better communication and enhanced safety. More significantly, modern telematics can be used to completely revolutionise the new 鈥榙ata smart鈥� connected vehicle.
Directed Technologies, provider of automotive electronics and fleet telematics solutions, recently set up a strategic partnership with SingleStore and Sisense to enhance its telematics offering with a more data-driven approach.
With the help of its new partners, Directed Technologies can now manage large data volumes on a real-time basis, and is increasing the availability and scalability of its telematics. This allows for wide-ranging benefits since telematics can provide profound environmental, personal, and corporate benefits, including a more than 99% reduction in driver violations and dramatically lower fuel consumption and maintenance costs.
Empowering the Future of IOT with Data and Analytics
The future is exciting. Infusing advanced analytics in your IOT applications is one of the most powerful tools for business. There鈥檚 a treasure trove of information available to any company that鈥檚 willing to unlock it. That鈥檚 information that can provide a clear path to growth and profitability.
