Why Are Female Founders Ignored By VCs?

New research shows that of the 拢12bn of UK VC investment in 2020, all-female founder teams received 聽just 拢120.1m.聽

 

UK Venture Capital Firms

 

In 2020, UK venture capital firms聽invested 拢12bn into businesses across the nation. By far the largest total value of investment across the whole of Europe, with Germany ranking second, but some way behind at 拢5.6bn.

 

One such business that benefited from this VC investment was聽Yoppie, the pioneers of personalised period care, who offer a subscription-based service delivering high-quality menstrual care products through your letterbox.

 

Having already raised 拢1.2m in seed funding in 2018 while heavily pregnant, founder Daniella Peri recently secured a further 拢3.4m in investment for Yoppie via a number of notable聽investors, including hyper-growth VCs, Vostock New Ventures and Colle Capital.

 

While Yoppie鈥檚 business proposition clearly speaks for itself, Daniella could consider herself lucky to have received any investment at all, if the gender balance of VC investment in the UK is anything to go by.

 

All-Female Founder Teams

 

Previous research聽has found that for every 拢1 of VC investment within the UK, all-female founder teams get less than 1p. Mixed-gender teams get 10p, while all-male founder teams receive 89p.

 

Yoppie applied these jaw-dropping statistics to the level of VC investment seen in 2020 and found that of the 拢12bn of UK VC investment that was invested in 2020, companies with an all-female founder team would have received just 拢120.1m.

 

Mixed-gender teams would have seen 拢1.2bn worth of investment but their all-male counterparts, on the other hand, would have seen investment just shy of 拢10.7bn.

 

This shocking imbalance was聽previously highlighted in a study by PitchBook聽which found that of approximately 7,541 VC deals made between January 2007 and April 2018, just 4.3% were all-female founded businesses, with all-male founded businesses accounting for 83.7% of deals.

 

Gender Bias or Lack of Female Founders?

 

But is this imbalance down to VC gender bias or a lack of female founders to begin with?聽Founder of聽Yoppie, Daniella Peri, believes it could be the latter.

 

鈥淕ender politics are a hot topic within the workplace and the reality is women are generally paid less, not to mention that a far聽smaller proportion of roles at the highest level are occupied by women.

 

The data suggests that female founders are also far less likely to receive VC funding when looking to grow their own business, but in my experience, this is undoubtedly due to a lack of female founders rather than an unwillingness to invest by VC firms.

 

The road to gaining investment is a long tough journey and many fail to complete it regardless of gender. You need to find the right people, at the right time, and the deal presented needs to work for you as a business as much as it does for those investing. We didn鈥檛 set out to find investors who wanted to balance their books with an equal number of male and female founders, we secured funding because we鈥檙e a great business, with amazing people and the ability to execute in order to build traction.

 

However, as a female founder, I believe it was my responsibility to educate investors so that they fully understood the market and the opportunities that women鈥檚 health presents on a long-term basis.

 

I would urge any woman who wants to start their own business to do the same, as the more great female founders we have, the better chance of increasing the number of females funded.鈥