Revealed: The UK’s Most Instagrammable Christmas Market

Manchester has the mostInstagrammableChristmas Market according to latest hashtag analysis.

Christmas Is Coming

In the lead up to Christmas there are certain practices that are an absolute must: one of these is the Christmas Market experience. Nothing makes you feel quite as festive as bundling up in layers and meandering through a wintery wonderland. But which is the most picturesque spot of them all? New research finds out.

Manchester is the UK’s Most Instagrammable Christmas Market

New research has revealed that Manchester Christmas Market is the most Instagrammable in the UK.

The study by creative resources expertsDesign Bundles, analysed Instagram hashtag counts to establish which Christmas market in the UK provides the most Instagram potential.

Manchester Christmas Marketwas revealed as the mostInstagrammablein the UK with 48,300 hashtags to date.The market runs from November 12thto December 22nd andwith past years seeing more than nine million visitors throughout the festiveseason, there will behugeopportunity forsocial media sharing.

Strong Contenders

The Christmas market with the second highest number of hashtags is Edinburgh’s,with 40,900 hashtags– last yearitwelcomed2.6 million visitors despite the pandemic.

Bath Christmas Market had the third highest number of hashtags at 28,600.Despite being cancelled in 2021 due to the pandemic, a virtual ‘event’ will replace the in-person festivities.

London’s famous Winter Wonderland, held in Hyde Park,ranked as the fourth mostInstagrammableChristmas Market in the UK.The attractionhas anInstagram hashtag count of26,400, and after beingcancelled last year due to the pandemic, is set to be the longest running Christmas fair in the UK, opening on November 19thuntil January 3rd2022, providing plenty of time to get Instagram pictures!

Birmingham’sFrankfurtChristmas market boasts 12,600 Instagram hashtags, the fifth highest of any Christmas market in the UK. TheBavarian styleattractionoffers German food and drink as well as Germanic stalls, all of which have proved popular for social media sharing.

Commenting on the findings, a spokesperson from Design Bundles said: “Social media is such afundamentalaspect ofeverydaylifeand the festive season is no exception.By sharing these Christmas experiences on social media, people cantake inspirationto recreate these festivities at home in a creative and fun wayto keep theYuletidespirit lasting even longer. It will be fascinating to see if these hashtags reflect visitor numbers this year.”