It鈥檚 not every day that iPhone owners find themselves in a position to receive compensation from Apple, one of the world鈥檚 leading tech companies, and brands overall.
But that鈥檚 precisely what鈥檚 happening due to the 鈥楤atterygate鈥 scandal. At the heart of this issue is Apple鈥檚 decision to slow down the performance of certain older iPhones, a move they claimed was to preserve battery life.
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The Initial Outcry
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Back in 2017, whispers started circulating among iPhone users. Many felt their older iPhones weren鈥檛 performing as they once did.
These suspicions were confirmed when Apple released a software update that, instead of extending battery life as intended, reduced the processing capabilities of older iPhones.
Directly from the sources, 鈥淐omplaints first arose in 2017, when some older iPhone owners accused Apple of throttling down the phones鈥 CPUs.鈥
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The Legal Battle Begins
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The wave of discontent among iPhone users soon transformed into a tidal wave of legal action. A class-action lawsuit was swiftly filed.
Apple, while not admitting any wrongdoing, did acknowledge the issue. They issued an apology and even reduced the price for iPhone battery replacements.
In 2020, Apple agreed to a settlement. 鈥淎pple did agree to pay the estimated $500 million lawsuit back in 2020,鈥 as reported by The Mercury News.
But the process was far from smooth. Apple had to provide names and contact details of all affected iPhone owners, leading to delays.
There were also objections. Two iPhone owners tried to appeal against the settlement but failed. This meant Apple was set to pay out $310 million of the proposed $500 million.
As for individual payouts, Tyson Redenbarger, a lawyer involved in the case, stated that 鈥3 million claims have been received.鈥 This means a payout of roughly 拢47 (converted from $65) per user.
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The Affected iPhone Models
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The iPhone models in question included the iPhone 6, 6 Plus, 6s, 6s Plus, SE, 7, and 7 Plus. These devices had specific iOS versions before December 21, 2017.
Many owners of these models reported a drop in performance after the software update.
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Apple鈥檚 Response and Future Decisions
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Post 鈥楤atterygate鈥, Apple introduced features allowing users to monitor their Battery Health. They can also optimise battery charging based on usage patterns.
There鈥檚 now a Low Power Mode, which can help extend battery life by reducing certain background activities.
Apple has also been proactive in improving the battery life of newer models. The Apple iPhone 14 Pro Max, for instance, has been recognised for its long battery life, thanks to its efficient A16 Bionic chip.
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The Broader Picture for Apple and Its Customers
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The 鈥楤atterygate鈥 controversy sure was significant, but it鈥檚 essential to see the bigger picture here. Apple is a company valued at over 拢2 trillion.
The payouts, while a gesture towards making amends, are a drop in the ocean for Apple. But for many users, it鈥檚 a matter of principle and trust.
Trust and clear communication are so important when establishing a loyal brand following and loyalty. As the payouts begin, many will be watching to see how Apple takes more decisions with the user in mind.