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Dare is a small family run based business run by a husband-and-wife team ( Ben & Melissa) Ben is currently an A&E Doctor and working nights got fed up of what was offered onÌý the market as a nutritional shake and hence the motivational shake was put into production!

Dare was launched in 2019 with the first motivational shake the Cocoa and Peanut Butter andÌý has seen a significant growth online since official launch.Ìý

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How did you start Dare Motivation?

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Dare was born from the concept of living the life you want, we spoke to a lot of ourÌý friends and family and they all talked about getting trapped in the day of day of life andÌý missing those little opportunities they wished they had of taken, some were as small asÌý I wished I ran a little bit every day or invested in reading that booked I always wanted toÌý but never did. We noticed that most of our friends and family had the want but lackedÌý the motivation to do so, we saw around us many of these challenge brands that talkedÌý of extreme adventures and ‘ pushing yourself to the limit’ but we wanted something thatÌý spoke to everyone.ÌýÌý

We came up with the idea of the company after making some significant life changesÌý ourselves, we were both at a point where life had lost its ‘ sparkle’,we both had bigÌý dreams and aspirations but just didn’t feel like we were living them.

We spent a lot ofÌý time before putting the brand together, researching, travelling and just saying yes toÌý every opportunity that came our way . In this we both really then understood the powerÌý of saying yes and regaining our zest for life. Our brand is unique is that we believe weÌý have the power to provide motivation for everyone! We also currently make all theÌý recipes ourselves so we don’t put out there what we wouldn’t have ourselves!Ìý

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What advice do you have for entrepreneurs?

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The best piece of advice for upcoming entrepreneurs is keep going! It really is true thatÌý Rome was not built in a day and neither will the business, this is from my personalÌý experience of course but don’t believe everything you read online as there are lots ofÌý people out there that claim to have made millions in weeks but I have yet to meet a real one yet. I would also make sure you have a good lean business model which you can adapt at all times and always be looking for ways to improve this, also if you can doÌý the work yourself rather than outsource.. do!Ìý

The thing that excites us most about Dare is the ability to control our own future and doÌý more of what we love for our existing and new customers. The health and fitness marketÌý continues to grow globally and as consumers become increasingly more and moreÌý aware of what they put into their body we are excited to be a part of championing goodÌý health and nutrition.Ìý

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How has Dare Motivation evolved?

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The company has evolved through the last couple of years mainly through theÌý development of the e-commerce model and the online presence having the ability toÌý grow through new channels and existing data models. The company is currently only UKÌý based but there are further opportunities for us to grow this further.

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What can we expect from Dare Motivation in the future?

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We hope to grow the product offering on Dare from our core product offering which isÌý the motivational shake. We have also received significant interest in moving ourÌý products into a retail space and also selling the motivational shake outside of the UK, we would really like to see the Dare brand in some of the emerging markets into heathÌý and wellness and be part of that start up journey.