91̽»¨ is proud to announce the return of our FinTech50 campaign – now in its sixth year – celebrating the most exciting FinTech companies across the UK, Europe, US, UAE and beyond.

Whether your business has been innovating in the FinTech space for 20 years or just a few months, this is your opportunity to have your story heard.

Enter for free for a chance to be featured as one of our top 50 FinTech companies. Each company featured will get an individual write-up, so it’s great publicity!

Founded in 2016, 91̽»¨ is the UK’s best-known and fastest-growing startup and tech news site. This is where decision-makers, investors and startups of all sizes and nature come to find out the latest developments and trends within the industry.

Entries Open: 14 April 2026

Entry Cost: Free

Entry Deadline: 28 April 2026, 5pm GMT

Winners To Be Announced: 4 May 2026

Why Enter?

• Featured in front of an audience of 200,000+ visitors per month
• Top 50 placements get a full-page write-up (see example)
• Recognised by VCs, investors, journalists and industry leaders
• Free to enter

Our Criteria

• All companies must have a FinTech angle
• Revenue is not a deciding factor
• Both new businesses and established businesses welcome

Meet The Judges

Important! Advice From The Judges

Use the first line to describe your business, what it does and what you are about in two sentences…what makes you tick?

With our judges reading through hundreds of applications, we are looking for a clear description of your business, its concept, its success and plans for growth.

Try to avoid waffle and discuss your business clearly and concisely.

Model application example 1 >>
Model application example 2 >>

Enter Now

The post Enter 91̽»¨’s FinTech50 2026! appeared first on 91̽»¨.

91̽»¨ is proud to announce the return of our FinTech50 campaign – now in its fifth year – celebrating the most exciting FinTech companies across the UK and Europe.

Whether your business has been innovating in the FinTech space for 20 years or just a few months, this is your opportunity to have your story heard.

Enter for free for a chance to be featured as one of our top 50 FinTech companies. Each company featured will get an individual write-up, so it’s great publicity!

Founded in 2016, 91̽»¨ is the UK’s best-known and fastest-growing startup and tech news site. This is where decision-makers, investors and startups of all sizes and nature come to find out the latest developments and trends within the industry.

Entries Open: 1²õ³ÙÌý´¡±è°ù¾±±ô

Entry Cost: Free

Entry Deadline: 16th April, 5pm GMT

Winners To Be Announced: 24th April

Why Enter?

• Featured in front of an audience of 200,000+ visitors per month
• Top 50 placements get a full-page write-up (see example)
• Recognised by VCs, investors, journalists and industry leaders
• Free to enter

Our Criteria

• All companies must have a FinTech angle
• Revenue not a deciding factor
• New businesses and established businesses welcome

Meet The Judges

Important! Advice From The Judges

Use the first line to describe your business, what it does and what you are about in two sentences…what makes you tick?

With our judges reading through hundreds of applications, we are looking for a clear description of your business, its concept, its success and plans for growth.

Try to avoid waffle and discuss your business clearly and concisely.

Model application example 1 >>
Model application example 2 >>

Entries Are Now Closed

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Founder: Ben Parker

Website:

About eflow Global

Since 2004, eflow Global has become a key player in the reg-tech sector, focusing on simplifying complex compliance challenges for financial institutions. Its approach is grounded in practicality, aiming to make regulatory compliance more accessible and manageable for firms navigating the increasingly intricate landscape of financial regulations.

At the heart of its offering is PATH, a solution developed through two decades of dedicated research and development. This unique digital infrastructure combines the convenience of standard software solutions with the flexibility of customisation, a necessity in the face of global compliance requirements. PATH underpins eflow’s market-leading regulatory technology which includes solutions for transaction reporting, trade surveillance, eComms surveillance and Best 3x3cution. This holistic approach ensures that clients meet their compliance obligations without the expense and complexity that comes with selecting multiple vendors.

From the increase in the use of AI in trading, to the introduction of new regulations such as EMIR Refit and MiCA, the finance industry’s regulatory environment is ever-changing. This poses significant challenges for institutions in their efforts to remain compliant, especially those relying on rigid, legacy systems.

Historically, many compliance professionals felt the only way to meet these obligations was to dedicate significant budgets, teams of people, or countless hours of work to create a bespoke solution. However, this approach is flawed as solutions become outdated the moment they launch – they would need constant evolution and enhancement, which would require significant time and ongoing financial investment.

Recognising this, eflow built a regulatory ecosystem. It developed a scalable, adaptable platform capable of evolving with both regulatory changes and the specific needs of its clients. This approach not only conserves resources for both the company and its clients, but also enhances the longevity and relevance of its solutions, ensuring they are able to keep up with the dynamism of the regulatory landscape.

The impact of eflow’s approach is evidenced by the broad adoption of its solutions across the sector, with more than 110 financial institutions worldwide using its services. The breadth and diversity of eflow’s client base, ranging from tier one institutions to boutique brokers, is a testament to the effectiveness and reliability of its technology.

However, eflow goes beyond just providing technology services. All clients have access to an experienced team of account managers, analysts and technical support specialists. Between them, they can offer guidance and support on platform configuration, regulatory strategy, technical queries, and much more.

It’s an approach that not only provides the tools necessary for effective compliance but also positions eflow as a strategic partner to clients, ensuring they have everything they need to meet regulatory requirements confidently and efficiently.

Looking ahead, eflow remains committed to simplifying regulatory compliance for financial institutions. Its strategy focuses on being a platform-first SaaS business, dedicated to innovation and the continuous development of new products to meet evolving regulatory needs. With this approach, it seeks to consistently anticipate changes in the regulatory landscape and provide solutions that are not only relevant today but also adaptable for the future.

Check out what 91̽»¨ can do for your business: SEO,ÌýPR,ÌýHR Software,ÌýPayroll Software,ÌýIT,ÌýVoIP.

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Founder: Mikkel Sølvsten Velin

Website:

About YouLend

YouLend was founded by co-CEO Mikkel Velin in 2015 and was born in CTO Mark Ufland’s bedroom with just two computer screens and a standing desk. Together, they wanted to do something that could change the way small businesses grow and operate.

Since those humble beginnings, the company has become the leading embedded financing platform globally, operating in 9+ countries across the UK, Europe, and the United States.

YouLend’s technology platform allows them to integrate with SME platforms directly and is trusted by the likes of Amazon, Mollie, and Just Eat Takeaway.com to extend flexible revenue-based financing to their small business customers. Its advanced AI-powered decision-making model can paint the most accurate picture of a business’s financial health and unlock funding for the most underserved SMEs.

Recently, the company announced a major milestone by securing a £4 billion financing facility with J.P. Morgan to strengthen its commitment to offering market-leading terms for its partners and merchants. To date, the embedded financing leader has extended more than 150,000 fundings globally and has earned the esteemed title of “LendTech of the Year” by the Business Awards UK.

YouLend is also determined to positively impact the economy. YouLend-backed SMEs have experienced a 26% growth in sales in the six months following funding and have contributed more than £6.8 billion in SME revenue to the GDP worldwide.

Currently, the company is on a trajectory of rapid international expansion and is doubling down on its growth across Europe and the United States—empowering even more small businesses with access to critical revenue-based financing.

Check out what 91̽»¨ can do for your business: SEO,ÌýPR,ÌýHR Software,ÌýPayroll Software,ÌýIT,ÌýVoIP.

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Founder: Georgina Fairhall

Website: https://wac.rock

About WAC

Hourly-paid workers are more likely to be underpaid in their job role than salaried employees, with 45% admitting to being underpaid in the past, and 40% feeling they’re being taken advantage of at work. This social issue disproportionally affects lower-income households, those aged 18-24, and single parents, particularly those working in the NHS, hospitality or retail sectors.

With years of experience working in hospitality, our Founder and CEO, Georgina Fairhall, encountered the same problem in every job – she wasn’t paid correctly. Hours would frequently be missed, breaks wouldn’t happen, and she was routinely expected to work beyond her finish time to ‘support’ the team.

Rather than complaining, George decided to become part of the solution by founding her startup, WAC, a work and money management app designed for hourly-paid workers to take control of their finances and ensure they are paid correctly every time.

WAC is an app that allows hourly-paid workers to track their hours and earnings in one place, and get live payslip estimates, including tax, to ensure they are being paid correctly by their employer. They are building a global community and empowering them to take control of their working lives, receive fair pay and have access to opportunities to live the life they deserve.

Since launching in March 2020, a week before the UK National Lockdown, WAC has supported thousands of users to claim back lost wages which would otherwise go unnoticed. The app gives low-paid workers the tools to claim the financial security they deserve with payday estimates, a feature to manage bills between paydays, and a new Legal Hub which guides users through the process of claiming back unpaid wages with email templates to send to their employer.

Over the next three years, WAC has grand ambitions to become the go-to support for every hourly-paid worker nationwide and is targeting annual recurring revenue of over £13 million.

Check out what 91̽»¨ can do for your business: SEO,ÌýPR,ÌýHR Software,ÌýPayroll Software,ÌýIT,ÌýVoIP.

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CEO: Matt Russell

Website:

About Zest

Zest is an employee benefits platform that was founded in 2004. It has been providing its services for over 20 years to around 500 employers, including Yahoo, Hargreaves Lansdown, Bakkavor and Travis Perkins, serving over 300,000 employees.

Recent years have seen employee finances stretched more than ever before. But with three in ten businesses (29%) admitting that they have been unable to raise salaries in line with inflation, employers need alternative, cost-effective approaches to ensure that their workers are satisfied, engaged, and motivated.

But getting this right can be challenging for employers, expectations are changing, and needs differ from person to person. Currently, 56% of employees say that they don’t use their benefits as they are not relevant and 39% of employees believe that the benefits on offer to them are completely irrelevant.

To help change this, Zest is championing a new era of employee benefits, offering employees enhanced value in a way that differs from salary.

Via its market-leading platform, Zest goes beyond benefits administration and breaks away from a ‘one size fits all’ approach to benefits. It equips employers with the right tools to adapt to the changing and individual demands within its workforce, enabling them to deliver a personalised employee experience, through targeted communications while providing valuable insights into take-up and engagement.

The automated technology works seamlessly with both existing and new benefits packages and can be configured start to finish within a matter of days (unlike other platforms which can take up to six months to full implement), to meet the unique needs and preferences of individual employees, ensuring that benefits are as easy to administer as they are to access.

Most benefits platforms get 40-50% engagement and yet Zest achieves 80-90% – a clear uplift in engagement thanks to its simplicity. As a most recent example, since Newcastle Building Society has been using the platform (onboarded earlier this year in 2024), 87% of colleagues logged into the benefits platform in the first three weeks, and 99% of colleagues have logged in over the past 6 months.

More broadly across Zest’s customer base, there has been a 5% increase on employee engagement compared to the same period in March 2023, and a 50% increase of people accessing the platform for the first time.

With nearly half (46%) of people believing that a good benefits package is now the most important thing they look for in employment, and half (51%) now saying that they would leave their job if another company offered them a better benefits package, flexible, personalised benefits have never been more critical if businesses are to attract and retain the right talent.

By offering best in class data tools, an accessible platform and targeted communications, Zest provides value to employers and employees alike, ensuring that the right benefits reach the right employee in a way that works for them.

Check out what 91̽»¨ can do for your business: SEO,ÌýPR,ÌýHR Software,ÌýPayroll Software,ÌýIT,ÌýVoIP.

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Founder: Matthew Hodgson

Website:

About Mosaic Smart Data

Mosaic Smart Data is an innovative London-based fintech company, building next-generation data analytics tools for capital markets. Its technology has already helped some of the world’s leading investment banks to optimise their fixed income, currencies and commodities (FICC) sales and trading performance and set a new standard for the industry.

Mosaic acts as a GPS to navigate the FICC markets by aggregating all transaction data from across the organisation as well as external sources, normalising it and applying advanced AI and machine learning tools to extract actionable insight from it. The net result for the bank is their staff have longer, more meaningful and hyper-personalised conversations with clients that ultimately lead to deeper relationships and more profitable trades.

Mosaics business model is primarily a SaaS subscription software license model where it offers customers a cloud-hosted, fully managed solution. Its technology has already helped some of the world’s leading investment banks to optimise their fixed income, currencies and commodities (FICC) sales and trading performance and set a new standard for the industry.

Mosaic was founded in 2014 and signed JPMorgan as its first customer in 2017. JPMorgan went on to invest in the company and were later joined by investments from Octopus Ventures (UK) and Commerz Ventures (Germany). These investments enabled the business to grow rapidly and Mosaic now service many of the world’s largest banks, including in North America, Europe, Asia Pacific, South America and South Africa, as well as central banks, asset managers and market intermediaries. The company has won numerous awards and industry accolades, including the Banking Tech Awards, the FS Tech Awards and the InvestHK UK Fintech Awards, and was named Fintech Company of the Year by City AM.

Check out what 91̽»¨ can do for your business: SEO,ÌýPR,ÌýHR Software,ÌýPayroll Software,ÌýIT,ÌýVoIP.

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Founder & Chairman: Alistair Jeffery

Website:

About Fignum

Launched in 2019 as part of the Bluestone Group, Fignum is a software development company specialising in loan origination and servicing for mortgages, motor finance, and various other loan types. Fignum has designed and uses highly configurable technology that sets it apart from its competitors.

The software is tailored to meet the complex demands of today’s market by automating lending decisions, document processing, and payments. Fignum’s solutions are forged from real-world experience in financial services, developed with lenders’ needs in mind, with adaptable offerings centred around providing solutions for all software types.

Fignum was founded to tackle the challenges posed on the mortgage market by legacy technology. Outdated technology often lacks intuitiveness and ease of navigation for users.

In a market that has been shackled by instability over recent years, innovation is necessary to prioritise customer experience. A dependency on legacy tech has become a notable barrier to adapting to market changes, so a flexible, integrated loan origination platform enables lenders to react promptly to market changes to the benefit of the customer.

By designing a platform that is easily integrated with both new and existing systems, the platform allows organisations to overcome technological inefficiencies. Fignum’s loan origination platform can provide more competitive project timelines and costs by digitally transforming the onboarding process, enabling businesses to adapt to the market.

Since its formation, Fignum has undergone widespread growth and transformation. Breaking away from its initial position as the in-house IT department of the Bluestone Group, Fignum has emerged as a key player in the mortgage technology industry. Similarly, cementing its position for loan origination in a constantly evolving and largely volatile motor finance market has been integral to the brand’s growth. Increasing efficiencies and supercharging customer outcomes has been the key focus.

Thanks to Fignum’s technological expertise, they have a strong history of boosting operational efficiency and supporting the introduction of innovative financial solutions, including Bluestone Mortgages’ pioneering Deposit Unlock scheme. The overall goal is to make Fignum’s cutting-edge technology available to a broader audience while continuing to innovate and expand its influence across financial services.

As Fignum continues to grow, its emphasis on wider financial services will grow with it. By creating a seamless integration into a multitude of client business processes, implementation is simple and cost effective. Fignum is dedicated to providing agile technology – a crucial aspect to businesses in all industries as they are expected to respond to ever-changing market conditions.

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Founder: Ben Waterman

Website:

About Strabo

Hey Team! We’re Strabo – the Notion for personal finance. Think intuitive, customisable dashboards to walk you, your family, and your financial adviser through every investing decision you ever make. We started in 2021 after being left dissatisfied with every investing platform you’ve heard of, and many you haven’t. We felt that B2C platforms lacked the customisability and depth of adviser platforms, and the adviser platforms lacked the friendly UI, simplicity and ease of use of the consumer platforms.

Despite starting with no tech team or experience to speak of, we built an MVP using the no-code tool Bubble, launched to 150 of our network and raised a pre-seed round to move to a full tech stack. Since then we’ve launched publicly to 2500 users, built out customisable dashboards, multi-currency solutions and investment analytics and opened an office in Malta too! We’re going to re-imagine the way consumers and advisers manage investments and inject some much-needed creativity to an outdated and inert space. Stay tuned!

Check out what 91̽»¨ can do for your business: SEO,ÌýPR,ÌýHR Software,ÌýPayroll Software,ÌýIT,ÌýVoIP.

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Founders: Babs Ogundeyi, Musty Mustapha

Website:

About Kuda

Founded in 2019 by CEO Babs Ogundeyi and CTO Musty Mustapha, Kuda is a fintech on a mission to make financial services accessible, affordable and rewarding for every African on the planet – regardless of location. The company has been at the forefront of innovation and financial inclusion in Nigeria since its launch five years ago.

Despite the tough economic conditions which have led to reduced funding across different industries and investment in Africa being cut significantly, Kuda has continued to grow — raising over $90 million USD in funding to date. Its latest funding round – a $55 million Series B in 2021 – was co-led by pan-European investment firm, Target Global, which has €3 billion in assets under management.

Harnessing such a large market and providing the unbanked and underbanked with a platform to take charge of their financial decisions is challenging. Yet, Kuda has amassed over 7 million global customers in just five years. The company caters not only to the Nigerian market but also to Nigerians in the diaspora, including those in the UK (where Kuda expanded its offerings to in late 2022). Its tailored services allow its customers to save and benefit from lower remittance fees. The business continues to grow and has recently secured licences to operate in Canada and Tanzania.

Customer centricity is important to Kuda and it constantly listens to its customers to refine their experience and innovate based on their feedback, ensuring that the app delivers what they need.

Beyond B2C, Kuda recognises the crucial role of micro, small and medium-scale enterprises (MSMEs) in driving economic growth. Launched in 2022, Kuda Business offers these businesses a suite of financial services seamlessly integrated into their operations. MSMEs can manage invoicing, run their payroll, accept payments through virtual and physical POS terminals, and receive real-time account updates — translating to better financial management, lower transaction costs, and improved cash flow. The platform also offers API services to tech and tech-enabled businesses. Two years after its launch, Kuda Business has over 100,000 MSMEs benefiting from using its services.

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